FY2020

Business Overview

The Kyoto Student Festival is a major event that has been held every October since 2003 in the Okazaki Promenade area in front of Heian Jingu Shrine, and has attracted more than 100,000 visitors. It is a student-produced festival that can only be done by university students studying in Kyoto, a student town where 10% of the population is students.
This year marks the 18th year of the Kyoto Student Festival, which has moved from the Heisei era to the Reiwa era, and we aim to continue to be loved by all of Kyoto while deepening cooperation with companies, universities, governments, and the community. On the day of the Kyoto Student Festival, we will work hard every day so that we can captivate the audience with various events every year, such as odori and music, food, sports, and art.

About the theme

We want to provide everyone involved in the Kyoto Student Festival with a place to pursue and communicate the possibilities of their dreams, and through the activities of the Kyoto Student Festival, we want to create opportunities to connect the people and places of Kyoto, and to unite Kyoto.
With the two keywords of “dreams” and “connections” in mind, the 18th Kyoto Student Festival is connected to dreams, connected by dreams, and connected by dreams. We aim to be such a festival.

The 18th Kyoto Student Festival
Sunday, October 11, 2020
11:00~19:00
Held online!

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Date Sunday, October 11, 2020 11:00-19:00 (tentative)
Held online
Place: Kyoto Student Festival official website
Organizer Kyoto Student Festival Executive Committee
Co-organizers Kyoto Student Festival Organizing Committee (Kyoto Prefecture / Kyoto City / Kyoto Chamber of Commerce and Industry / Kyoto Association of Corporate Executives / University Consortium Kyoto)

We have been preparing for the 18th Kyoto Student Festival to be held on Sunday, October 11, 2020. However, in light of the current situation of the spread of the new coronavirus infection, we have decided that it will be difficult to hold the festival in the area of Heian Jingumae and Okazaki Promenade as usual because we cannot guarantee the safety of all people involved, including visitors, performers, and executive committee members.
And it is precisely because of this situation that we have been preparing to create a place where students can shine and opportunities for many people to have fun. After much deliberation, it has been decided that the 18th Kyoto Student Festival will be held online for the first time in 18 years.

Outline of the project

Kyoflame Sodefure, which is held every year! In addition to changing the format of popular content such as showcasings, we will also prepare new projects that can only be developed online, and will implement two types of projects: “viewing” and “participation”.

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The 18th Kyoto Student Festival Annual Activities

The Kyoto Student Festival aims to be a “festival” that is loved by the community and rooted in the community, and will carry out daily activities throughout the year together with the local community. This year, with the pre-event being held online, we will continue to hold online events that will attract the attention of many people, without changing the original purpose of the project, which is to focus on eye-catching public relations.

1. The 18th Kyoto Student Festival Online Pre-Event

Purpose of the project

By making the event online, we aim to provide an opportunity not only for the people of Kyoto, but also for people all over the country, who have not been able to target us until now, to learn about the Kyoto Student Festival.
In addition, this event aims to increase the number of participants in the online festival by actively utilizing the official website of the Kyoto Student Festival, which will be the source of the video distribution of the online main festival, and various social networking sites such as YouTube. By holding multiple events that target a wide range of generations and specialize in public relations, we aim to raise awareness of the Kyoto Student Festival and invite many people to come to the Kyoto Student Festival on Sunday, October 11, 2020.

■ WEB version Spring Joint New Year Festival Period: 4/8~5/31

■#おうちで祭典時間 Period: 4/26~7/3

■Photo Contest “#京写真の祭典” Period: 8/13~9/13

In addition, we will release other projects full of “student-likeness” and projects unique to the Kyoto Student Festival from time to time until the day of the main festival.

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2. Community Exchange Activities

Purpose of the project

The Executive Committee interacts with the Okazaki area, the venue of the Kyoto Student Festival, and the local people who have been connected with us through our activities so far, to express our gratitude on a daily basis and build cooperative relationships for the festival. However, even with the cancellation of local summer festivals and night patrols, which have been mainly participated in as a place to interact with local residents, we will continue to cooperate and give back to the local people who are indebted to us in various situations, and we will hold events that many people can easily participate in to create opportunities for exchange and revitalize the region.

■ Many dreams overflowing in Kyoto
Implementation period: 6/25 ~ Still recruiting

■ Interaction with local people
Kawayanagi Tournament in the Corona Disaster
Period: 8/26~9/23

February 2, 2020 Setsubun Mochitsuki Tournament

3. Other year-round activities

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  • International Student Exchange Meeting
    Exchanges with international students will be conducted online. The executive committee members will convey the culture and customs of Japan, and international students will also learn about those of their own country, leading to mutual understanding and learning through exchange.
    In addition, we will prepare an exchange project for the online main festival through exchange.
  • Development of WEB Advertising
    In preparation for the 18th Kyoto Student Festival, which was held online, we will further strengthen our public relations activities on the web. Banner ads that can be delivered to many people who match their hobbies and preferences on search engines, a promoted account on Twitter that has the largest number of followers and is highly immediate on SNS owned by the Kyoto Student Festival, story ads on Instagram that can effectively reach students who are mainly targeted by young users, and YouTube that can leave an impact with videosWe aim to raise awareness nationwide by conducting effective public relations using various media, such as TrueView advertisements.

The official website was renewed on March 13, 2020! If you would like to know more about the Kyoto Student Festival, please click here. (Official website, official SNS site)
You can also access the special website of this festival from here.

Constantly updated!

Kyoto Student Festival Official Website    Facebook   Twitter   instagram

Inquiries

University Consortium Kyoto Student Support Division
TEL 075-353-9189 FAX 075-353-9101
〒600-8216 Shimogyo-ku, Kyoto-shi, Nishitoin-dori, Shiokoji, Shimo-ku, Kyoto, Campus Plaza Kyoto
* Reception hours: Tuesday ~ Saturday 9:00 ~ 17:00 (excluding year-end and New Year holidays)

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